Boojum, store No.7 opening night

Boojum Belfast celebrated the opening of their seventh store last night and they invited the KBE studio to explore the store, sample the Burritos and more. It was an fantastic atmosphere. The new Great Victoria Street premises are certainly very spacious and in great catchment area, just opposite GVS Train Station.

Since Boojum came on board the Kaizen Brand Evolution roster we have created some fantastic work together, including their brand new website, social media campaigns, in-store promotional material and some exciting, top-secret projects which are on the horizon. It is a pleasure to see Boojum evolving so quickly since the change of hands almost a year ago. They follow a brilliant business model and their success is only proof of this. As they grow, we grow and we look forward to the future of the biggest name in burritos.

Visit Boojums website here: www.boojummex.com

Panacea in Vogue and online

We love seeing a brand do so well from its fruition in the Kaizen Brand Evolution Studio. Working closely with Panacea Drinks in their brand evolution has proven a massive success for the company with features in Vogue magazine, tastings from The Body Coach, Joe Wicks and growth in London and Ireland.

This week we see the launch of the brand new Panacea website. We use a contemporary site design that reflects the needs of the customer through interactive blogs, visually engaging page layouts and insight to the product and lifestyle. The site boasts a straightforward user experience from start to finish, setting Panacea Drinks ahead of their competitors, paving the way for healthy, pro-biotic water-kefir in the United Kingdom and Ireland.

The website follows as a part of Panacea’s brand strategy moving forward. As brand guardians to Panacea we ensure the direction is on point and communicating with the target audience as it grows. We are proud to continue working with this innovative brand as it reaches the masses.

View the new site here: www.panaceadrinks.com

Reuben’s tasty new website

We love when businesses grow and reach new levels of success through hard work and considered business direction. It’s our goal to help them get there through great graphic design and web site design. Today we’d like to show how we’ve helped grow the presence of Reuben’s, a modern, rustic cafe that prides itself on delicious local food.

When the owners approached us to evolve their branding and look at their online presence we knew this was a tasty adventure we wanted to unfold. We felt their current website design did not portray the modern and friendly feel the Reuben’s team has worked tirelessly to achieve. The food which should be the hero of the hour was lost in a menu and not visually displayed online and so we extolled the virtues of great food photography, which has made a significant difference in it’s own right to the sites look and feel. Reuben’s new online presence was just not about making it pretty but also making sure we communicated the brand’s personality and history into it. Each page tells a story of Reuben’s cafe, from the opening in 1996 right through to the current day.

Evolving your brand is important to ensure you protect your business from the threat of competition. By continuously improving and ensuring dedication to your brand will ensure you are in a stronger position to grow and flourish. Don’t worry though, we are experts in this field, providing professional web design, here in Belfast.

Web Design for Boojum, Belfast, Dublin and Galway

Ireland’s premier burrito bar and Mexican fast food restaurant Boojum, are firm favourites in the KBE studio. Friday is most definitely a Boojum day, as is Monday and a regular late night. We’re fully fledged #boojumaddicts and proud. When the team behind Boojum engaged us to redevelop their online portal, this was one project we were happy to sink our teeth into.

Puns aside, Boojum operate across the Island of Ireland, north and south. The brand appeals to such a diverse demographic that we hand to be mindful of this while retaining the charm and character of the brand, that has been crafted over the last 10 years.

Attention was also paid to the usability of the website both behind desks and on the move. We ensured the site was fully responsive to enable flawless delivery on the move. Web traffic and user experience has increased greatly within the first few months of the launch.