November round-up: Belfast Design Week

November was a busy month for all of us here at Kaizen Brand Evolution as we had not 1 but 2 events on. These were during Belfast Design week at the beginning of the month, with one of them even kicking it all off! How lucky are we?

To start we will begin by talking about our Jr. Sr event, which we held in our very own studio on Tuesday 6th November. This was a breakfast event as part of Womenfolk, which holds events specifically for women within the design and business community. A few of our staff members have been to a couple of these over the past few months, so we were more than happy when they asked us to host one and select a few of our own creatives to be the speakers at it, as part of the beginning of Belfast Design Week 2018. As the theme was Jr.Sr, we chose our very own Lizi Daley and Ciara Topping to be the speakers. Lizi has been with us at Kaizen Brand Evolution for 4 years and Ciara just recently celebrated her 1 year, so they were the perfect candidates.

The aim of their talk was just to let people know firstly about Kaizen Brand Evolution, who we are and what we do. After the introduction to the company, it was time for them to start talking a bit more about themselves and their roles within Kaizen. Lizi was up first and is our resident Web Designer. She is the one that looks after all of the website jobs that come through, designing and coding them to how the client wants. Throughout her part of the talk, Lizi also talked about how her time at Kaizen has progressed, from being a Jr. part of the team herself to more recently becoming a Team Leader. This position obviously comes with more responsibilities and it is now part of her job to look after the team and make sure everyone is motoring along how they should be.

Next up was the Jr. member of our Womenfolk team, Ciara. Ciara is a Graphic Designer here at Kaizen Brand Evolution and has worked on many different projects and with many different brands already in her short time. Throughout her talk, Ciara discussed her day to day and how she is constantly focused on creating the best possible designs that she can for clients, making sure that their products are constantly one up on the competition. As well as this, however, Ciara talked a bit about how she helps design wedding stationery for our sister company, Kaizen Weddings. Similar to her normal clients, Ciara has worked with many brides from across the country, helping them to get the stationery that they have always dreamed of.

Our second event of November and our second event of Belfast Design Week was certainly an exciting one. It was called “Bit on the Side” and was an opportunity for some of our creatives in the studio to talk about their hobbies and why they make them better designers in the studio. Our speakers for the event were made up of our design Director Ryan Stanfield and two of our Designers, Dean Machala and Esther Blair. What made this event even more special, was the fact it was being backed by IDI (Institute of Designers Ireland) as part of their Bread and Butter series of events. This was great for us, as IDI is an exceptional organization, so to have them back our event during Design Week was a fantastic opportunity to show what we can do and that we are a force to be reckoned with in the Branding/Design industry. As for the night itself, it was great as each designer was able to talk about something they are passionate about – Ryan spoke about his Blacksmithing, Dean about his Beer Making and Esther about her Pottery – and share it with everyone that turned up. With the success of this event, we hope to make it more of a regular occurrence, where designers from all across Belfast and Northern Ireland, whether freelance or working within an agency can come and share what their Bit on the Side is and how it makes them the designer they are.

November really was a busy, but great month for us as we got to promote ourselves as a design and branding agency, but also some of our designers got to promote themselves, take a load off and feel proud of the work they do, in front of other people rather than just their day to day work colleagues.

We hope that you have enjoyed reading about the most recent events we have hosted here at Kaizen Brand Evolution, but make sure to keep an eye out on our Facebook page and other social media channels over the coming month or two, as we are planning another few events which we think will be just as good as the last.

KBE Upcoming Events

We’ve got a busy few weeks ahead of us, so here’s the full run down on what we’re up to in November.

/ Belfast Design Week / Helvetica Screening / 08.11.17

First up, we have a few events at Belfast Design Week Our first event is a screening of ‘Helvetica’ in our studio on 8th November. Tickets are free, and if you fancy coming along, heres the link to book: http://bit.ly/KBEHelvetica


/ Belfast Design Week / Design Startup / 09.11.17

Ryan is also hosting a workshop on Nov 9th as part of the Design Startup: Build Your Own series.

He’ll be talking about the commercial application of design, and the tools designers need to have in order to successfully apply their design knowledge to a commercial market. Should be a great workshop for any aspiring designers, so make sure to apply if you’re thinking of starting your own design agency!


/ Digital Tourism DNA / How to Build a Successful Hospitality Brand / 20.11.17

On Nov 20th, we’ll be heading to Digital Tourism to host a special Studio Session with a focus on branding for the Hospitality and Tourism industries. We cant wait for this, especially since it’s an industry that we’re extremely passionate about promoting.

We’re showcasing alongside some of the biggest brands in the digital industry, as well as some massive names in hospitality and tourism. It’s a big honour to be asked to showcase alongside these brands, and we hope to bring something valuable to the delegates. 

We’ll be showcasing some of our branding projects, and discussing the essential tools for hospitality brands to evolve their business and outsmart the competition. We’ll also be exploring the importance of a strong brand in a digital world, and the impact it can have on customer perceptions online. We’ve got a lot of ideas, and we can’t wait to share them with everyone.

If you’d like to come along and attend our session, we have a special discount for our customers and followers; use the code KAI30 at the checkout for 30% off full day tickets to the event, and come along to see us! http://bit.ly/Digitaldnatourism


/#ImWithTheBrand / NIce Design / 23.11.17

We’re hosting the third event in our #ImWithTheBrand series on Nov 23rd; this time around we’ve got something special for all the design lovers in Belfast. Our event is called ‘NIce Design’ and we’ll be hosting a panel of designers from around Northern Ireland to share their experience and knowledge about their specialist area of design.

We’ve got a great mix of design experts, from lifestyle branding to illustration, animation and graphic design. We’re really excited about this one, so if you’d like to come along you can get tickets here.

Tickets are £5 until Nov 10th (£8 after) and 25% of all the proceeds will be donated to Alzheimer’s Society.


/ Networking Brunch / With Panacea / 26.11.17

Lastly, Ryan will be joining our client Panacea Drinks for a networking brunch on Nov 26th at the Merchant Hotel. 

If you work in the health and wellness industry this is an event not to be missed. Appealing to health food producers, personal trainers, instructors, gym owners, coaches, competitors, athletes, influencers, bloggers, healthy cafe and restaurant owners and anyone else involved in this industry. 

Come along to learn about building your brand, working with influencers and bloggers, gaining and keeping customers, what works and what doesn’t work and how to stand out. For tickets see https://ti.to/northstar/brunch


And that’s it for November! Well, aside from the most important thing we have going on…creating memorable and purposeful brands for businesses who want to take their business to the next level. Does that sound like you? If so, get in touch.