Ministry of Sound Pitch – CD Cover Design
Kaizen Brand Evolution were asked to develop design concepts for the release of two of Ministry of Sounds new CD releases – Throwback and the Ibiza Sessions 2015. We designed the concepts from brief and were successfully awarded positioning of the design roster for Ministry of Sound, a global client with extensive reach. CD cover design has always been a sort of Holy Grail in the design industry and working with such a big player in the music industry is a pleasure. Featured are the design concepts supplied by the team at Kaizen Brand Evolution, contemporary, detailed scenes echoing the themes of each CD. The artwork had considerations for small size outlets such as iTunes and other mobile retail outlets, so big type was a must The designs were rolled out across TV advertisements and featured in all of the top music retailers including the big supermarkets. Ministry of Sound are an absolute pleasure to work with, keep an eye out for the Kaizen Brand Evolution stamp of excellence in any of their future releases.